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How To Name a YouTube Channel – Expert Tips to Help You Brand Yours

by Christina
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Channel Name for Youtube

Creating a YouTube channel is the first step towards building your brand and establishing yourself as an expert on a particular topic or field. With so many people creating channels, it’s important to stand out from the crowd.

Naming your channel well is essential to helping others find you again and linking your brand with your content. But with so many different names available, how do you know which one will work best for you?

There are so many considerations when naming a YouTube channel that it can feel overwhelming at times. However, with some tips and tricks to follow, anyone can come up with the perfect name for their channel in no time. Read on to learn more about how to name a YouTube channel – from A-Z! 

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Choose a short, unique and easy to pronounce name

First and foremost, you need to make sure the name you choose is short and easy to pronounce. You can get more specific with your channel name later, but for now, you want to make it easy for others to remember your channel.

You don’t want your audience to have to pause and try to sound out a word before clicking on your channel, so choose a name that’s short and easy to pronounce. Short names are also great for Facebook and Twitter bios, and they look good on a banner or background image too.

Make sure your name has no more than five syllables and is easy to pronounce. This will help make your brand recognizable to others, and they’ll be able to easily share it with others too. 

Don’t use numbers in your channel name

While you can use numbers to represent special events, milestones and other topics within your channel, don’t start your channel name with a number. This instantly dates your channel, and it’s a bad idea to date your channel from the start.

Avoid using numbers in your name altogether, and you’ll have a timeless name that will work for years to come.

Numbers are also difficult to pronounce and remember, and they don’t give your audience much to go on when deciding whether or not to click on your channel. If you want your channel to be successful, you need people clicking on it, so avoid using numbers in your channel name where possible. 

Go with your brand name if you have one

If you have a brand name for your business, you can use this as the name for your YouTube channel as well.

For example, if your business is called Creative Growth, you can name your channel Creative Growth as well. This is a great way to link the two, and it will help to build your brand around YouTube too.

If you have a brand name, you can use this for your channel name. However, if you have a brand name for your business, but it isn’t the name that you want for your channel, you can still use it.

You can simply put “by [your brand name]” in the channel name. So, if your business name is “Creative Growth,” but you want the channel to be “Grow Your Business with Content,” you can name the channel “Creative Growth by Creative Growth.” 

Use verbs and adjectives for branding purposes

Words like growth, inspire, help and succeed are great for building your brand, but they can also be used in your YouTube channel name. If you find yourself struggling to come up with a name, try using a few verbs and adjectives to get you started. Words that describe your content and your goals are always a good place to start too.

Once you have a couple of words in mind, try them out in a few different combinations for your channel name. This will help you narrow down your options and make it easy for your audience to identify your channel too.

For example, if your channel is about helping people to lose weight, you can use words like weight and lose to help you find the perfect name.

Check if the name you want is not already taken

Before you decide on a name, you want to check first that it is not already taken. You can do this by going to YouTube and typing in the name you want to use for your channel. Hit “enter” and you should see a pop-up box with the message “no results found”.

If you see a message otherwise, you will know that the name you want to use has been taken. This is one of the most important steps when naming a YouTube channel. If you want to use a name that is already taken, you can try contacting the owner of that channel and asking them if you can change the name or re-brand. 

Ask your audience for help when choosing a name

If you are struggling to come up with a name, you can always ask your audience for help. You can do this by posting a short list of names with some information about each one. This will allow your viewers to leave their feedback and help you choose the best option.

This way, you are getting your audience more involved in your channel from the start. You are also allowing them to feel like they are a part of the process and helping you build your brand. If you have a large audience, you can also consider running a competition for people to come up with the best name. 

Final thoughts

Branding your YouTube channel is essential if you want to build a successful channel and gain a loyal following. It’s important to come up with a name that is easy to remember, but that also represents you and your channel well. With these tips, you’ll be able to come up with a name in no time.

Before you begin, make sure to have a few potential names written down so you can decide which works best for you. Now that you’ve learned how to name a YouTube channel, what are you waiting for? Whether you’re creating your first channel or you’ve been doing it for a while, it’s important to make sure your name is memorable and easy to pronounce.

Use these tips to choose a name that works for you, and you’ll be on your way to building a successful brand online.


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